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November 14, 2020

I Changed This Newsletter

Notice something different?

I’ve rebranded my newsletter!

From here on out, it’ll be called ‘🍋Life Lemons’ rather than the old ‘Faisal’s newsletter’.

And I thought I’d share my thought processes behind the change:


I started this newsletter for several reasons (read here), one of which was to help develop a personal brand.

So, it made sense to call it something simple and straight to the point: ‘Faisal’s newsletter’.

After all, I couldn’t think of anything smarter and I just wanted to get started.

Over the last 7-8 months, I started to feel that the topics meant a lot more to people than the condensed articles I’d send out every week.

The feedback and involvement I get from you is all so humbling, I couldn’t help but plan a rebrand.

So, I wanted to remove the personal brand name and introduce a theme that every reader could relate to, one that felt a bit more inclusive.

I wanted to create a community who wish to think better, work smarter and design better lifestyles.

🍋Life Lemons

We all the know the popular phrase: ‘When life gives you lemons, make lemonade’.

Well, that kinda summarises what this newsletter is all about - squeezing the juice out of life and making lemonade.

And yes, it also sounds a lot like ‘life lessons’.

So, there you have it.

Every week, I’ll continue to deliver you Life lemons and together, #LetsMakeLemonade.

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